Purser AdvisoryController · FP&A · CFO
Outsourced Controller · FP&A · Fractional CFO

From the ledger
to the boardroom.

The implementation partner configures the system and leaves. The bookkeeper closes the month and hands over a trial balance. The advisor interprets numbers they did not produce. I run all of it, so nothing falls between the handoffs.

CurrentlyTaking two new retained clients
Recent
Capacity model and revenue-triggered spend gates for a healthcare SaaS client
Delivery
Close packages, board decks, audit management
Model
Fixed monthly fee, fully remote and async
01 /

Where it breaks

Finance functions rarely fail in the middle of a task. They fail at the handoff.

A company buys a new ERP. The implementation partner configures it, hits go-live, and moves to the next client. Nobody owns what happens on day 31.

The bookkeeper closes the month and produces a trial balance. Turning that into something an owner, a board, or a lender can act on is a different job, and it usually lands on whoever is least able to refuse it.

An advisor writes commentary on financials they did not build and cannot fully vouch for. When the auditor asks how a number was derived, the trail goes cold.

Every client I have taken on was broken at one of those seams. Usually the same one: the numbers existed, and nobody could turn them into a decision.

The whole path
BuildRunReportStand behind it
Four stages · One owner
02 /

What I do

Four lines of work. They are stages of the same thing, in order.

01

Build the system

NetSuite and Sage Intacct implementation and migration, including finishing rollouts other teams abandoned. QuickBooks Online cleanup and migration to a real ERP. Payroll and HRIS deployment. AP and spend management: approval workflows, corporate cards, expense policy, and the controls that make month-end predictable. Reporting architecture built to survive a handoff.

02

Run the close

Monthly close and a full balance sheet, income statement, and cash flow package on your calendar. Trial balance normalization and roll-forward. ASC 606, deferred revenue, and customer deposit schedules. Where there is more than one entity: consolidation, intercompany reconciliation, three-way tie-outs, eliminations, and non-controlling interest. I work alongside your bookkeeper or accounting staff, so the same package arrives the same way every month regardless of who prepared what.

03

Report and analyze

Board decks and executive summaries. Budget-to-actual with written commentary that explains the operation rather than restating the numbers. Rolling reforecasts. KPI scorecards with operating metrics sitting against the financials. Liquidity, leverage, and covenant coverage reporting.

04

Stand behind it

Management of the annual audit or review through to completion. Liaison with your CPA firm, tax preparers, and insurance providers. Development and mentoring of your own accounting staff, so the capability stays in the building.

03 /

Engagements

Three tiers, one fee, no hourly billing. Every engagement starts with a paid diagnostic, and the retainer is quoted from what it finds.

FP&A
from $3,500 / month

For companies that close the books competently and still cannot produce anything the owner, the board, or the lender can use.

  • Monthly board or executive package
  • Budget-to-actual with written variance commentary
  • Rolling reforecast
  • KPI scorecard
  • Benchmarking against plan, prior year, and trend
  • Liquidity and cash-flow reporting
  • One scheduled review call
Controllership
from $5,000 / month

Ownership of the numbers. The close itself, and everything built on top of it.

Everything in FP&A, plus
  • Monthly close and full financial statement package
  • Trial balance normalization
  • ASC 606 and deferred revenue
  • Consolidation, intercompany reconciliation, and eliminations where there is more than one entity
  • Coordination with your bookkeeping and accounting staff
  • Management of the annual audit or review
  • Liaison with your CPA, tax, and insurance providers
  • Mentoring of your accounting staff
Fractional CFO
from $6,000 / month

Forward-looking and external-facing. The work that happens before the month rather than after it.

Everything in Controllership, plus
  • Annual budget build and rolling reforecast
  • Cash flow management and forecasting
  • Scenario and sensitivity analysis
  • Capital structure, covenant compliance, and coverage monitoring
  • Lender and investor reporting
  • Headcount and capacity modeling
  • Revenue triggers that gate new spend
  • Scorecard and benchmarking
  • Board-level decision support
Why “from”A group running three accounting systems with no common chart of accounts is not the same engagement as a single company on clean QuickBooks, and pricing them the same would be dishonest in one direction or the other. The fee is set against entity structure, source systems, revenue recognition complexity, who reads the output, and the condition of the books.
The diagnosticA paid first close or scoping engagement, quoted to scope and credited in full against your first three months. It establishes what the work actually takes before either of us commits to a year.
Project work
ERP implementation and rescue
NetSuite or Sage Intacct, including stalled rollouts that need finishing.
Multi-state and international indirect tax
You scaled fast, you are selling into states you have never filed in, and nobody established nexus, registered, or built a process. Economic nexus study, registration, rate and exemption setup in Avalara or TaxJar, and a collection and remittance process your team can run. Also GST, VAT, and B&O where it applies.
AP and spend process build
Approval workflows, corporate card and expense policy, vendor onboarding, and the controls behind them.
Technical accounting build
ASC 606 models, deferred revenue schedules, consolidation and elimination architecture.
Cleanup and catch-up
Scoped from a diagnostic.
04 /

Who it’s for

A narrow practice by choice. Being direct about fit saves us both a call.

Good fit
  • $3M–$50M in revenue
  • A solo accountant or a small internal team already handling daily transactions
  • A board, a lender, or an owner who needs more than basic reporting and analysis
  • Growth, a transaction, or new complexity the current finance function has outgrown
05 /

Work

What the finished product looks like.

06 /

How I work

A good close is like good ground tackle. Nobody thinks about it until weather hits, and my job is to make sure it holds.
A
Deliverable-based, not availability-basedYou are buying a reliable monthly financial package, not on-call hours. Guaranteed dates tied to your close calendar, a defined async response window, and one scheduled monthly review call.
B
Senior and directYou get me start to finish, not a rotating team and a status deck. If I bring in production help as the practice grows, judgment, review, and sign-off still never leave my desk.
C
Built to be left aloneEvery recurring engagement becomes a documented, repeatable procedure, and I train your people on it. At two clients I am currently developing five accountants. The goal is a finance function that runs without me and keeps me for the judgment.
07 / Contact

Let’s talk.

Tell me what your needs are and how we can partner together.

garry@purseradvisory.com

I read every message myself and reply within two business days.